Coolers Wine
Coolers are designed to keep wine bottles at an optimal temperature. They also shield against unwanted humidity which can cause wine to degrade and change its flavor.
These sweet drinks typically contain real fruit juice and are low in alcohol (4-6% ABV). However, they are not wine.
The History of Wine Coolers
The wine cooler is a classic illustration of a trend that has gained popularity but then went out of fashion. What is a wine-cooler, and how did this drink become so well-known?
A wine cooler is a drink that blends traditional wine with syrup or fruit juice. It's a refreshing sweet drink that is great for summer. It's also a great choice for those looking to extend their wine bottles.
When the first wine cooler came out it was a popular choice for those looking for a refreshing and easy drink to drink. It was distributed by large distributors such as California Cooler, Seagram's, and Bartles & Jaymes.
In the 1980's, wine cooler sales reached a record of a billion dollars and made up 20 percent of all wine consumed in the US. However, their popularity began to diminish in the beginning of the 1990's. This was due to the change in federal excise taxes which made the blending of wine and water less profitable. This marked the beginning of the end of the wine cooler, which was quickly replaced by malt-based beverages like Zima and Mike's Hard.
The wine cooler is making a comeback in the age of modernity due to the independence of wine drink producers who are focused on creating drinks of high quality and with minimal ingredient lists. They are also insisting on using more natural wines and fruit flavors.
Although it is possible to create your own wine cooler by simply mixing wine with fruit juice or syrup, many prefer to purchase ready-made wine cooler drinks. They can be found in a variety of liquor stores, grocery stores, and even some specialty wine stores. These ready-to-drinks, apart being tasty and convenient they are also perfect for any picnic or BBQ. These drinks can be served on ice or with citrus-infused twists. Certain of these drinks can even be frozen, which makes them an ideal choice for outdoor gatherings. As long as you keep in mind the right temperature for your wine cooler, these drinks are a great addition to any occasion.
The California Cooler
California Cooler was the brand that launched the wine cooler craze of the 1980s. The bottled concoctions mixed white wine with fruit juice and other perks, and they were hugely popular. The company that produced them was called California Bottled Products, and it began small with founders Michael Crete and his high school friend Stuart Bewley. They took care of everything including bottling, brewing and sales. By 1984 they were selling 10 million cases a year. This led giant wine makers like Gallo to join the fray and flood primetime TV with commercials featuring their own versions of California Cooler. These included the charming old yokels Frank Bartles, and Ed Jaymes.
By the end of the decade, the era was over. In 1991, Congress quadrupled the excise taxes on wine from $0.07 per gallon to $1.07 per gallon. This drove up the cost of making a wine-based cooler and was soon eclipsed by sweet carbonated malt beverages like Zima and Smirnoff Ice.
It is possible that coolers make an appearance. With a new generation coming of age, it may be that they are eager to embrace the irreverent mix of fruity malt and wine liquor. They may also appreciate the fact that a cooler can be a great alternative to fridges. A wine cooler is a great option for a patio or deck. It comes with screen covers to let cool air in from the outside.
In addition to being a great wine cooler, this collapsible container is also ideal for picnics and camping. It can be folded flat to fit in your trunk, and is easy to carry with a handle on the top and sturdy wheels. Once it's set up, you can store a large amount of food and drinks inside. It can also be used as an office chair and keep your drinks cool. The cooler is equipped with a shoulder strap so that it is easy to carry even when fully loaded.
The 80's Craze
In the 1980's, wine coolers were all the rage. The fizzy combination of white wine and fruit flavorings took off from relative obscurity to become the drink of choice for beach parties, picnics and informal gatherings. The low alcohol content of the beverage appealed to a broad audience, and it became a social symbol of laid-back enjoyment. The popularity of wine coolers increased to the point that large companies stepped into the market, and a variety of brands were launched with various flavors. The most successful were Bartles & Jaymes and Seagram's Escapes, who each boasted a wide range of fruity flavors, making them household names.
The 80s craze of chilled, ready-to-drink cocktails also fuelled an expansion in sparkling wine's industry. Champagne and sparkling wines were a status symbol among yuppies who wanted to showcase their newfound wealth and a large number of Americans began to guzzle these bubbly delights on regular basis.
At the time, sparkling wines were more expensive than table wines, but they still provided an easy alternative to heavier, full-bodied whites and reds. These bubbly beverages were an excellent alternative to heavier, full-bodied reds and whites at an era when wine lovers were turning into averse to anything that did not have the label "vin d'vigne".
The wine cooler craze began to fade by the end of the decade. An enormous increase in excise tax caused manufacturers to shift to malt-based beverages. By 2006 the category had dwindled to less than 1percent of sales.
Today, coolers have made a brief comeback. While many people still use the term wine cooler to describe these flavored wines Cocktail enthusiasts usually refer to them as aperitifs or spritzers. They can be a great way to stretch out a bottle of wine and to add some sweetness to a light-bodied alcoholic beverage, and are especially refreshing on a hot day. There is no legal definition of the term "wine cooler" and a lot of products don't contain any wine.
The Perfect Cooler
There's a cooler that's suitable for everyone, whether you're a wine enthusiast or just need to keep your favorite bottles at the ideal serving temperature. Before choosing a wine refrigerator consider the space you have available and the number of bottles you'd like to store. Also consider whether you want a built-in wine refrigerator which is built into cabinetry, or a freestanding model that can be positioned anywhere in your home.
Wine coolers can be a great addition to a kitchen, but also in bars, restaurants and hotels, spas and other establishments that serve drinks. These refrigerators are made to store and cool bottles to the perfect serving temperature. They're a great way to ensure that your customers enjoy their drinks to their fullest potential.
With a wide Learn Even more range of dual-zone and single-zone options available, it's important to select the best wine refrigerator for your business. If you are a novice, then a single-zone cooler will probably be sufficient. However, as your tastes change, you may want to upgrade to a model with dual zones that can hold multiple types of wine at once.
If you're a snob at wine or simply looking for an efficient wine cooler you should consider the BruTank Vino Bottle Cooler Portable. This double-walled, vacuum-insulated cooler will keep your wine or other bottles chilled for up to 6 hours without the requirement for ice. This cooler is perfect for picnics, backyard barbecues and dinner celebrations.
People love the visually appealing design and compact size of this wine cooler, which is ideal for homes with little storage space. Also, consumers appreciate the quiet operation and precise temperature control offered by the compressor system of this cooler. Many customers also appreciate the locking system that adds an extra layer of security for wine bottles.